Upcoming Conference

Upcoming Mallen Conference

The next Mallen Conference will take place in Cambridge (UK) on September 23-25, 2024. It will be hosted by the University of Cambridge at Magdalene College and Cambridge Judge Business School (United Kingdom), in cooperation with the Marketing Center Münster, part of Münster University (Germany). Allègre Hadida (Cambridge) will serve as conference chair and Thorsten Hennig-Thurau (Münster) as co-chair, in collaboration with S. Abraham Ravid (Yeshiva University, New York City) and Olav Sorenson (UCLA).  For the first time ever, the Mallen Conference (Sept. 24-25) will be preceded by a full-day PhD symposium (Sept. 23), during which leading screen entertainment scholars will mentor and facilitate the entertainment research of doctoral researchers.

For more information about this event and for registering, please visit https://www.jbs.cam.ac.uk/events/the-mallen-screen-entertainment-conference/. If you have questions regarding this upcoming conference, please contact Dr. Hadida at a.hadida@jbs.cam.ac.uk. Also, if you would like to nominate a doctoral student to attend the PhD Symposium and the main conference, please contact Dr. Hadida.

Allègre Hadida
Thorsten Hennig-Thurau